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How To Bring In New Dental Patients From the Internet
January 31st 2017Tim Sawyer, president of Crystal Clear Digital Marketing, discusses how methods of attracting new dental patients to practices are evolving. SEO is still the dominant force at play, he says, however, social media is gaining strength.
Taking a Fresh Look at Occlusion Issues in Dentistry
January 4th 2017Jim McKee, DDS, is a dentist in private practice. He's also a Visiting Faculty member with Piper Education and Research Center, where he teaches on subjects such as occlusion and the clinical referral process. In this video clip, he discusses how to take a fresh look at occlusion issues in dental patients.
Phasing Dental Cases to Drive Case Acceptance
January 3rd 2017Jim McKee, DDS, is a dentist in private practice. He's also a Visiting Faculty member with Piper Education and Research Center, where he teaches on subjects such as occlusion and the clinical referral process. In this video clip, he discusses the importance of phasing cases to increase case acceptance.
Communicating with Dental Patients: Put Yourself in Their Shoes
December 23rd 2016Jim McKee, DDS, is a dentist in private practice. He's also a Visiting Faculty member with Piper Education and Research Center, where he teaches on subjects such as occlusion and the clinical referral process. In this video clip, he discusses a useful approach for communicating your treatment plan to patients.
Presenting Dental Treatment Options to Patients
December 22nd 2016Jim McKee, DDS, is a dentist in private practice. He's also a Visiting Faculty member with Piper Education and Research Center, where he teaches on subjects such as occlusion and the clinical referral process. In this video clip, he discusses his approach to presenting treatment options to patients, and how that can translate to case acceptance.
The True Objective of Using Social Media in Dentistry
December 21st 2016Derek Pearson is the VP of Business Development at Banyan, a company dedicated to improving social media performance for dentists. Here, he explains the primary objective of social media's use in dentistry: building relationships with patients.
For Dental Case Acceptance, Don't Underestimate the New Patient Exam
December 20th 2016Jim McKee, DDS, is a dentist in private practice. He's also a Visiting Faculty member with Piper Education and Research Center, where he teaches on subjects such as occlusion and the clinical referral process. In this video clip, he discusses how clear communication during the new patient examination process can lead to case acceptance.
One of the Keys to Dental Case Acceptance
December 19th 2016Jim McKee, DDS, is a dentist in private practice. He's also a Visiting Faculty member with Piper Education and Research Center, where he teaches on subjects such as occlusion and the clinical referral process. In this video clip, he discusses a determining factor in increasing case acceptance.
Use Social Media to Build Trust with Dental Patients
December 13th 2016Derek Pearson is the VP of Business Development at Banyan, a company dedicated to improving social media performance for dentists. Here, he explains how dental practices can use social media to build relationships and trust with their patients.
Revisiting the Early Days of Tech in Dentistry
December 6th 2016Ed Zuckerberg, DDS, is the founder of Painless Social Media, a company geared toward bringing in new clients and bolstering relationships with existing ones. He's also the father of Facebook founder and CEO Mark Zuckerberg. In this clip, Dr. Zuckerberg reflects on how far technology in the dental practice has come from its humble beginnings.
Using Social Media to Retain Dental Patients
December 2nd 2016Ed Zuckerberg, DDS, is the founder of Painless Social Media, a company geared toward bringing in new clients and bolstering relationships with existing ones. He's also the father of Facebook founder and CEO Mark Zuckerberg. In this clip, Dr. Zuckerberg explains how to use social media to give patients a sense for who you are as a professional in order to keep them coming back for care.
In Zuckerberg Family, One Tech Pioneer Leads to Another
November 29th 2016Ed Zuckerberg, DDS, is the founder of Painless Social Media, a company geared toward bringing in new clients and bolstering relationships with existing ones. He's also the father of Facebook founder and CEO Mark Zuckerberg. In this clip, Dr. Zuckerberg explains how early exposure to technology and internet access in his home dental office laid the groundwork for Mark's successful career.