How PPC advertising might attract new patients to your practice
March 21st 2012Online marketing is becoming essential for many small businesses. Patients increasingly turn to the internet to seek and connect with service providers. The dental market has gone digital, with leading practices developing a web presence via websites and social media initiatives. This shift has made the internet a more crowded and competitive space for practices. Increasingly dentists and specialists are implementing sophisticated online promotion advertising to fortify their search engine visibility. Specifically we are experiencing a tremendous growth in online PPC advertising.
Aspen Dental dentists report that patients continue to delay care
March 21st 2012SYRACUSE, N.Y., July 6 /PRNewswire/ -- Practicing good oral hygiene and receiving regular dental exams are critical to good oral health, yet many Aspen Dental dentists report that patients continue to delay care, a decision that can prove costly down the road.
Primotec offers welding, denture waxing course
March 21st 2012Primotec will sponsor a pair of courses in April and May designed to help technicians improve their efficiency and accuracy. The "Advanced Phaser Welding Course" will be held in Los Angeles May 29 and will cover everything from the basics of how to properly set up the phaser to how to weld partials, crowns and bridges, and implants quickly and easily without distortion.
Julie Charlestein, President of Premier Dental Products
March 21st 2012Julie Charlestein, president of Premier Dental, considers it her privilege to carry on the legacy of the company that was founded by her great grandfather and namesake, Julius Charlestein, in 1913. The family-owned and operated company develops, manufactures and distributes health care products through a worldwide network of dealers.
Align Technology eliminates annual case requirement for Invisalign providers
March 21st 2012SANTA CLARA, Calif., April 22, 2010 (GLOBE NEWSWIRE) -- Align Technology, Inc. (Nasdaq:ALGN) today announced a strategic change to the Invisalign proficiency program the Company launched last June to help ensure Invisalign providers build a baseline of Invisalign product experience and knowledge through minimum annual case and continuing education (CE) goals. Effective immediately, doctors will no longer be required to start a minimum of ten shipped cases per year to maintain their active provider status.
Showcasing the latest in dentistry
March 21st 2012On July 9, the Advanced Technology Center opened their doors to a new teaching center in Burbank, California. The center celebrates their technology inspired approach to continuing education with a unique learning experience. ATC’S education center is progressive, and unbiased. Since its opening on July 9, the center has become a reputable place for professionals to further their knowledge of the dental industry. The center provides people with an intimate setting to learn about the latest in dentistry and its place in improving the standard of care.
What is your emotional intelligence?
March 21st 2012Emotional intelligence is sometimes referred to EQ, as opposed to IQ which stands for intelligence quotient or intellectual intelligence. In a contest between people with book smarts versus people with street smarts, people with high street smarts or EQ are more likely to be successful, more productive, more profitable, less likely to be fired, are better at selling and make better leaders.
DENTSPLY International announces agreement to acquire Astra Tech from AstraZeneca
March 21st 2012York, Pa.-DENTSPLY International Inc., a global leader in professional dental products, today announced that it has signed a definitive agreement to acquire Astra Tech, a leading provider of dental implant products, based in Mölndal, Sweden, from DENTSPLYAstraZeneca for approximately $1.8 billion in cash.