Keeping Patient Data Safe From Physical and Cyber Attacks
August 15th 2018In any healthcare environment, a major concern for staff and patients alike is the security of protected health information. This data is at risk in both the physical form and the electronic records kept. Organizations must rely not only on technical safeguards, but also on good decision-making by staff.
Social Media Marketing for Dental Practices
August 10th 2018Likes and follows are great but smart providers know that building engagement with today’s tech-savvy patients is vital to the successful growth of dental and orthodontic practices. Whether you’re just starting out with social media or want to see more results from your current strategy, you need a plan to harness the power of your online presence. In this whitepaper, you will explore the importance of incorporating social media into your practice’s marketing strategy, as well as 8 techniques that can help your practice:
Best Practices for Dental Practice Landing Pages
August 6th 2018It is a fair assessment that website landing pages cannot be perfect. There is no guarantee of a landing page converting each visitor into a serious query or a purchase request. However, there are ways to improve the probability of a landing page netting more leads!
Leverage LinkedIn to Help Grow Your Practice's Brand
August 2nd 2018LinkedIn is not a selling tool. Rather, LinkedIn is a branding and relationship development tool that, when used properly, can help grow your dental practice brand within your community, while helping to separate your practice from the surrounding competition.