Water Pik launches online community

Publication
Article
Modern Hygienistmodernhygienist.com-2010-08-01
Issue 8

FORT COLLINS, Colo., Aug. 10 /PRNewswire/ -- In an effort to educate and inform consumers, Water Pik, Inc., a global leader in personal healthcare products, today announced the launch of its new online community on Waterpik.com. Powered by Lithium Technologies, the online destination supports Water Pik's entire portfolio of oral health, shower head and sinus health products and brings the company's experts, consumers and industry experts together in one digital space.

FORT COLLINS, Colo., Aug. 10 /PRNewswire/ -- In an effort to educate and inform consumers, Water Pik, Inc., a global leader in personal healthcare products, today announced the launch of its new online community on Waterpik.com. Powered by Lithium Technologies, the online destination supports Water Pik's entire portfolio of oral health, shower head and sinus health products and brings the company's experts, consumers and industry experts together in one digital space.

The online community, found on the newly revamped Waterpik brand website, features innovative tools and content and offers a place where consumers can engage in conversations with dental and medical professionals and other community members. Users have an opportunity to interact with peers, ask questions, post comments and read industry blog postings. The site also includes a complete catalog of Water Pik's entire portfolio of products.

"We know many of our consumers use online and social tools to interact with companies and it's our goal to provide a site that is a helpful and valuable resource to consumers," said Richard Bisson, President and CEO of Water Pik, Inc. "Through this community, we are providing our consumers with easy access to knowledgeable experts who can assist them with their questions and help them get the most out of their product experience."

Last month, Water Pik unveiled the new look of the company website, www.waterpik.com, where visitors can easily navigate through three product sections including oral health, showerheads and sinus health, be introduced to the latest product innovations from Water Pik, check out informational videos and take advantage of current coupons and promotions.

For more information about Water Pik and its Lithium community, visit www.waterpik.com.

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