Renowned dental technician Willi Geller visits Ivoclar Vivadent

Publication
Article
digital-esthetics.comdlpmagazine.com-2012-07-01
Issue 7

During a recent one-day informal visit, renowned dental technician and ceramics innovator Willi Geller met with representatives from Ivoclar Vivadent AG at the company's headquarters in Leichtenstein.

During a recent one-day informal visit, renowned dental technician and ceramics innovator Willi Geller met with representatives from Ivoclar Vivadent AG at the company's headquarters in Leichtenstein.

The meeting between Geller and a range of Ivoclar Vivadent officials was about exchanging ideas and sharing experiences. They discussed market trends and technologies at length with a focus on weighing the benefits and shortfalls of traditional dental lab techniques against those of the techniques made possible by the latest technologies and materials, according to a press release from Ivoclar Vivadent.

Geller made sure to emphasize that when new products and techniques are introduced to the industry, care must be taken to ensure these products continue to provide dental laboratory technicians with the ability to provide both the esthetics and function required by patients in need of dental restorations.

Geller also spent some time learning about the esthetic possibilities available through Ivoclar Vivadent's IPS e.max system, according to the press release.

During his visit, Geller met with Marcel Schweiger, Director R&D Organic Chemistry; Tobias Specht, Business Unit Manager All-Ceramics - CAD/CAM; Prof. Heinrich Kappert, Director R&D Technologies; Armin Ospelt, Head of Global Marketing; Jürgen Seger, Head of Training Technical and Thomas Schaffner, Head of Lecturers Management.

About Willi Geller

Willi Geller is one of the most renowned dental technicians worldwide. His innovative achievements have revolutionized the way dental technology is practiced and esthetic restorations are created. He is considered to be one of the creators of modern dental ceramics. Propelled by the desire of creating a unique and lifelike copy of nature, he founded Willi Geller Creation in the 1980s and developed a series of metal ceramics that caused quite a stir. Quickly, these novel ceramic materials became trendsetting in dental technology throughout the world. Today, Mr Geller operates his own dental laboratory in Zurich, Switzerland. Moreover, he is an author, lecturer and trainer.

About Ivoclar Vivadent

Ivoclar Vivadent is one of the world’s leading manufacturers of innovative material systems for high-quality dental applications. The company’s success is based on a comprehensive portfolio of products and systems, strong research and development capabilities and a clear commitment to training and further education. The company has wholly owned subsidiaries in 22 countries, and it employs around 2,500 people worldwide.

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