Dental Product Insights: Keeping Up With Patient Communication Expectations – Part 4: Lighthouse 360+
Dental Products Report spoke with Henry Schein One Product Manager for Patient Experience Andrea Gallimore to learn about why it's so important to be ready to communicate and interact with your patients when and how they want to connect. [4 minutes]
Video Transcript:
Noah Levine (NL):
Are there any key features capabilities within Lighthouse 360+ that we haven't touched on today?
Andrea Gallimore (AG):
Well, you know, we talked a little about reviews. But reviews is super important. And that is one thing that when patients come into the practice and being able to ask them to review your practice, one of the great things about the service is it does automatically follow up with the patient after appointments, and it won't over spam them. You can set parameters around it. So I'm not asking you every week to rate and review my practice. But it will ask the patient to rate and review your practice and send them right out to different review sites to leave a review for you. So it allocates it out based on some percentages you set up in your practice. So you're really getting a broad base of reviews out there in the world. Another thing is just being able to actually even when you're leaving the practice as a patient, and they're talking to the front desk, and they're talking about how great today was just say hey, no, I can send you a text link real quick and write and review our practice. Wonderful tool right there to do that. Another thing that I love, and we didn't talk about, and I call this the set it and forget it feature. It is our email campaigns feature which is where we can set up newsletters and we can educate our patients. And we can be in contact with throughout the year. One of the great things about it, it's done through email. And it is really important to stay stay in contact with our patients but not over contact. But educate them about their dental health. And the set it and forget it. I love it because I can figure out what I want to do each quarter for 2024. Go create those campaigns from templates inside of Lighthouse 360+, schedule them to go out in the different quarters and 2024. Now I've set it and forget it and it's just going and it is communicating with my patients and bringing them back in the door for their treatment.
NL: Andrea Gilmore, do you have any kind of closing thoughts or final things you want people to take home when they're thinking about patient communications today and Lighthouse 360+?
AG: Yeah, well, one thing I love about Henry Schein one and Lighthouse 360+ is you know, we are a company about dentistry and for dental practices. And that's what we build off. We build for best practices within the dental office so that you're not doing extra little things that you don't need to be doing. And you can stay more efficient in your effective in your practice, just going to drive that profitability all around and drive happiness in the team and with your patient. So when looking at different systems out there, keep in mind, we love dentistry and we're about dentistry. So Henry Schein One and Lighthouse 360+ is here to take you to the next level.
NL: Well, thank you so much for sharing your expertise with us today. We really appreciate the time.
AG: Thank you very much for having me.
