Mike Garrison has over 20 years of experience in word-of-mouth marketing and sales training, coaching and consulting. He is honored to work with Dr. David Black, the founder and CEO of Pinpoint Dental Consulting as a Lead Consultant helping Dental Practices dramatically increase their external and internal referral results as well as helping Dental Practices prepare and execute successful transition processes. Mike has his own sales consulting and coaching practice (Garrison Sales Consulting) that helps individuals and corporations outside of Dentistry improve their sales results.Mike is the co-author of the New York Times, Wall Street Journal, Amazon.com and USA Today bestseller "Truth or Delusion: Busting Networking’s Biggest Myths." Mike is also a contributing author to the number-one bestseller "Masters of Success."
The 3 myths about getting referrals for your dental practice
July 13th 2016There is a ton of information out there for the dental professional to consider when looking to increase their favorite type of patient acquisition (referrals), but, very little of it is actually relevant to the unique nature of dentistry. Here we explore three pervasive myths about referrals and how it applies to today’s dental practices.
3 ways to evaluate if you should attend a dental networking event
July 13th 2016Have you ever been invited to a networking event or mixer? One of the greatest challenges that dentists face is making sure that they get effective return on their time investment from choosing to attend a networking event. This article provides a simple and effective measurement system for dentists to use when evaluating whether or not the opportunity is worth the cost.