The Whoa Collection from LISTERINE
// Mouthwash Bottle Art
The Whoa Collection
Building off its inaugural partnership last year, LISTERINE® is once again joining forces with Black-owned creative agency Compound to launch the next installment of The Whoa Collection, a collaboration reinforcing the company’s commitment to help close the diversity gap in dentistry within the Black community. LISTERINE®, a brand of Kenvue, Inc that features a variety of mouthwash and other oral care products, has unveiled this year’s The Whoa Collection, a creative combination of varied and sensory stimulating media from prominent Black artists Hebru Brantley and Frank Morrisonand multi-award-winning artist and rapper Common.The collection is designed to raise awareness, inspire long-term support, and ultimately improve representation in the dental community. The collaboration includes the launch of limited-edition mouthwash bottle art designed by Brantley and Morrison, emblematic of each artist’s signature afro-futuristic style. The bottles are available only at Target and online at Target for a limited amount of time, the company says.
Kenvue, Inc