Modern Hygienist | April 2009
News

Your opinion matters

Study reveals patients value hygienist recommendations.


Sunstar Americas Inc., an international leader in mouth and body care products, commissioned a survey to demonstrate consumers’ desires to purchase products their dental hygienists recommend.

1,957 people responded to the online survey distributed in March 2007. When asked about their relationship with their hygienist, the majority said they trust their dental professionals completely. What’s more, 81% said they trust their dental hygienist’s product recommendations.

The study also found women are more likely to visit their hygienist than men (47% to 39%), and 69% of those women are more likely to shop for oral care products for themselves and the entire household.

Visit gumbrand.com for more information.